Each month The Revolution will look different as it takes place against a new background.  At this moment the Revolution is operating from the rooftop of the Los Angeles Mission on Skid Row. Next month....c'mon no Revolution reveals where it's staging next.

From each new vantage point we're delving into the soul of the organization whose land we stand upon. For free we're delivering new revolutionary Seize the Conversation strategies, human-centered-design-thinking and big ideas. By clicking Revolution of the Month, you can witness it all, on this site.

We couldn't call ourselves a Revolution if we were just standing still. Follow theRevolution.


MovingTarget

Nonprofit Revolution - Seize the Conversation
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THE LOS ANGELES MISSION on Skid Row seizes the conversation. The very first marketing question the Revolution asks a client is, "When you stand before your board..."

The Revolution reveals its soul.
READ MORE

Revolution of the month

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Think about it, if everyone uses the same images, then what visually sets an organization apart?
THE  one and only BLOG-IFESTO
READ MORE

Blog-ifesto

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theNonprofitRevolution

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theRevolution in nonprofit marketing.

The thousands globally who are following this Revolution can be found in Starbucks everywhere, huddled over iPads the moment the weekly Blog-ifesto appears.

They now envision nonprofit marketing playing a role way beyond branding and social media. They see it as a positive disruption strategy to reach their fundraising, advocacy and participation goals in a new era. They believe it can be the creative force that changes the culture of the sector.

Seize the Conversation is rooted in two disciplines : A. The art of engaging individuals and crowds in a deeply meaningful and resonant conversation about the cause. B. And human-centered design thinking that gathers diverse minds to conceptualize big ideas that capture emotions and change the world.

Who owns the conversation, wins. Follow theRevolution.

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The BIG IDEAS in the Revolution's arsenal are for free and for sale.
For a quick review
READ MORE

theArsenal

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Seizingtheconversation

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Who owns theconversation wins.

Our culture is changing. "ME" has become "WE." In a new world, people identify with communities and are more influenced by their peers than by branding and commercial messages. They want to be engaged in real conversation. Seize the conversation is strategic, infused with energy, strategy, critical thinking, creativity and big ideas. It moves towards the creation of three results: fundraising, advocacy and participation. As a nonprofit in this environment, you're in the Seizing business.

1. What Conversations can your nonprofit own?

2. How do you frame the Conversations?

3. Which influencers will be invited into the Conversations?

4. How do you work with the influencers to penetrate their networks?

5. What BIG IDEAS will spread the Conversations?

6. How do you penetrate communities and crowds with the Conversations?

7. How do you take the Conversations to fundraising, advocacy and participation?

 

To learn more about how you seizetheconversation, go to Revolution of the Month>

 

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Genteel will get you knocked out of the ring in a flash. So will safe, risk-averse, timid, frightened, follow-the-pack, unimaginative, boring, formulaic branding and social marketing, and mediocre design.
Gojugular. READ MORE

Go jugular

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The Revolution knows how to create communications that aim straight at the heart and the wallet.
(Let's be honest about the target.)
Our Creative Director above dares you to READ MORE

Creative Operations

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firstdesignedrevolution  

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Today, you can't just throw a revolution.You have to design it.

In this new era of communication, Design is taking a lead. Think about how Design brings you through your day, beginning with the icons on your cellphone and computer. How often do you ever read a manual? Product design has become intuitive, like your coffee maker and car dashboard.

Apply these same Design Thinking principles to how you design a corporate or nonprofit culture, or even a fundraising campaign. Design Thinking, different from strategic planning, begins with creating Big Ideas for what you want the end result to look like. Design is the creative process which motivates critical thinking and collaboration.

Every aspect of this Revolution has been designed. Not only on the screen, but for its meaningful interactions, which can help to make a better world. The Revolution is prepared to show you how to do the same. (Check out Boot Camp)

Follow theRevolution.

 

 

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Announcing Boot Camp staff trainings and board retreats for the brain and its creative process. No politically-correct strategic-planning based faciliations for this Revolution. Think BIG IDEAS.
For staff trainings and board retreats that get your heart pounding,
CLICK HERE.

Boot Camp

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Not quite Fidel Castro, but Gary Wexler, Founder of the Revolution, delivers motivating speeches that inspire listeners to change the world.
Take your seat in the front row.
READ MORE

Oratories

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Contact Coordinates

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We don't move around clandestinely sleeping in different beds every night. We're not those kind of revolutionaries. We're very public about where you can find us. Just email or call. A revolutionary will get right back to you.

Contact us at:
gary@garywexler.com
323.460.6697

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This is no ragtag army. We're eleven people with the kind of professional skills you need to pull off a successful Revolution.
READ OUR BIOS

Revolutionaries

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Exploring the merging of business and nonprofits, ROB HANNA, the owner of Social Wealth Partners in Austin, Texas is now writing regularly for the Revolution.
The merger is underway.
READ HIS FIRST BLOG.

 

Merging the troops

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This is the anti-rubber-chicken-gala. This is the anti-speaker salon. This is how how the Seize strategy was born. This has helped raise millions of dollars.
READ ABOUT
Seizetheconversation DINNERS

Mess Hall

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USC/Annenberg Masters students in the Advertising and Nonprofit Marketing classes that Gary Wexler and
Moira Schwartz team-teach are a new force hitting the streets of the Nonprofit World. Watch them in action.
READ MORE

Rebels in training

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The Revolution can help you find a job. MARY HEWITT has held senior nonprofits positions ranging from the American Diabetes Foundation to Girls and Boys Clubs. She writes about employment in the nonprofit world. Mary posts job listings…
Your job is waiting, READ MORE

Work in the field